Some of the opportunity in this niche is going to be referring people to luxury brands that have higher order values than we might seen on Amazon. I can’t disclose the person or the site, but one of my colleagues is in one of these niches and reported significant revenue increases from testing other affiliate programs against Amazon–before Amazongeddon.
Ask for VIP (sometimes called “tiered”) commissions. Many affiliate programs have different commission levels. Usually the standard commission level is made public, but higher commissions are offered to higher performing affiliates. Sometimes you may be bumped up to “VIP affiliate” status by the advertiser, but most times you have to ask if there’s a higher tier and how you can get there.
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
Cost per action/sale methods require that referred visitors do more than visit the advertiser's website before the affiliate receives a commission. The advertiser must convert that visitor first. It is in the best interest of the affiliate to send the most closely targeted traffic to the advertiser as possible to increase the chance of a conversion. The risk and loss are shared between the affiliate and the advertiser.
Watch them. How are other content creators in your niche utilizing advertising? What types of ads do they use? What are they promoting? What do they talk about repeatedly (if you keep seeing the same affiliate product show up again and again, there’s a good chance they’re making good money from it)? If you see a product or service they talk about that jogs your memory and you can ethically promote it too, find affiliate information by the methods described above.
Thanks for all the information I am slowly working my way through your list of do’s and donts! ! I’ve been approached by a website that wants to develop editorial content for my blog featuring home improvement tips from their”national client” and pay me $40 a year for reviewing and publishing their content. Boy, I am just not sure how this all works? Any words for when we are approached by others to write for our blogs?
But you’d be surprised at the number of times I’ve visited a blog post or received an email that gives a glowing endorsement of a product or service, but doesn’t include enough links back to the company’s website. Sure, the brand’s name is mentioned throughout the content. Yet, that brand name is not hyperlinked with an affiliate link; instead, I need to scroll all the way to the bottom of the page or email in order to find a clickable link.
We live in a visual world. People happily respond and react to photos, videos, GIFs, and graphics. By incorporating quality videos into your marketing, you’ll be creating content that will grab people’s attention. We’ll help you tell your businesses story in a way that make you stand out of the crowd, working with you, to come up with creative content that will drive people to your business and help you explain why you do what you do.
When we met Vovéo, we were facing rapidly changing industry factors and needed to establish clarity around our positioning. By studying our industry and our unique mission, they have not only helped us to align our marketing machine with our core goals, but they’ve also enabled us to transform our brand, our messaging – and to step up and be recognized as the industry leader that we are.– Patrick McGinn, Director, Marketing, Clinical and Laboratory Standards Institute
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.