Upselling is a sales technique where the salesperson encourages a more expensive purchase by a customer by persuading them to get an upgraded version of an item or to purchase add-ons. Remember our food processor example? That food processor could probably be best used with a book of recipes, which also can be purchased at the same company’s website.
Clearly, the temptation of becoming a digital nomad and traveling the world, or simply working from home on your own schedule, was born well before Tim Ferris's iconic, 4-Hour Work Week. However, for most who are drawn into this life replete with the potential for unapologetic income and wealth, coupled with the ability to call their own shots and build a business around an intended lifestyle, affiliate marketing offers a cliched pathway to riches beyond measure.
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.