“In our 13 years of market analysis and branch network forecasting with Weber Marketing, we’ve learned that making data-driven market decisions and growth forecast planning, combined with understanding our target member’s preferences and behaviors, has led us to make more intelligent and far more accurate real estate network decisions that have helped increase Logix’s bottom line performance and deliver rich and distinctive member brand experiences.”
Great article, Zach. The one question I have is about hyperlinking the brand name with your affiliate link. Isn’t it a little annoying for the reader if the brand name is hyperlinked throughout the article? It may even seem obvious to the reader that the blog is promoting an affiliate product. In an article with 1000+ words, a brand name may be mentioned at least 10-15 times. Do you suggest hyperlinking the brand every time?
Although it differs from spyware, adware often uses the same methods and technologies. Merchants initially were uninformed about adware, what impact it had, and how it could damage their brands. Affiliate marketers became aware of the issue much more quickly, especially because they noticed that adware often overwrites tracking cookies, thus resulting in a decline of commissions. Affiliates not employing adware felt that it was stealing commission from them. Adware often has no valuable purpose and rarely provides any useful content to the user, who is typically unaware that such software is installed on his/her computer.
I also get to work with great people at IVY – they’re creative, fun, caring and super smart. We’ve all been around the industry a while so there is not a novice among us. Our clients are very cool too and totally passionate about the services they offer. We’ve been working with most of them for years so we know they truly care about being innovative and responsible to the markets they service. I have great admiration for all of them and look forward to every day.
ClixGalore is a pay-per-action affiliate network that offers various types of programs, including PPL (pay-per-lead), PPC (Pay-per-click), PPM (pay-per-impression) and PPS (pay-per-sale). Several well-known brands use this affiliate program, such as Citibanks and Fox sports Shop. The program also offers a two-tier network, in which bloggers can refer other affiliates to the network and receive a portion of their earnings.
Affiliate marketing overlaps with other Internet marketing methods to some degree, because affiliates often use regular advertising methods. Those methods include organic search engine optimization (SEO), paid search engine marketing (PPC – Pay Per Click), e-mail marketing, content marketing, and (in some sense) display advertising. On the other hand, affiliates sometimes use less orthodox techniques, such as publishing reviews of products or services offered by a partner.